THE ART OF ELEVATING THE BRIDE IN PROVENCE
Some names are never chosen by chance.
Amour was born from the idea that beauty, like love, is a universal language. Because a wedding is, above all, a story of love, we wanted to create a place that reflects it: a space where elegance, delicacy, and attention to detail blend seamlessly with the art of hospitality.
At the heart of the Alpilles, you have chosen Provence to celebrate your wedding. Golden sunlight bathes the stone walls, olive trees watch over the valley, and the scent of lavender drifts with the breeze. A setting that cannot simply be described it must be felt, a landscape that inscribes your story within the strength and beauty of this land.
Your wedding comes to life amidst this scenery. After choosing Provence for its authenticity and intensity, it is time to focus on yourself, on your preparation, on the moment when anticipation transforms into emotion. This is where Amour welcomes you.
Born in Provence to accompany the bride through this precious passage, Amour transforms beauty into an art: every treatment, every detail, is designed to offer you an experience that is serene, precise, and unforgettable. Throughout the year, we also offer a premium beauty menu and relaxation rituals, so that the Amour experience can be savored well beyond your wedding day.
The soul of Amour lies in the human connection at the heart of everything. For us, true luxury is being by your side, guiding you, giving you the serenity of a steady presence. In these intense moments, you are never alone: a hand is extended, a space is offered, so that this moment becomes a memory imbued with the same strength and tenderness as your wedding day itself.
Fully privatized, Amour becomes your sanctuary, your time whether you wish to prepare in the calm of a morning, or share the experience with your witnesses, bridesmaids, or closest family.
Before or on your wedding day, every moment spent at Amour adds to the cherished memories of your Provence wedding.
MOMENTS DEVOTED TO YOU
ON YOUR WEDDING DAY
Morning rises over Saint-Rémy-de-Provence. Warm light embraces the golden stones, and the cicadas begin their gentle song. While the world outside gradually stirs, the Institut Amour awakens for you alone. Here, everything is gathered so that this moment is not just a preparation, but an experience in its own right: a suspended, elegant time where you are guided, soothed, and surrounded. Your hand is taken, and your beauty ritual becomes a true moment of well-being, an integral part of the magic of your wedding.
This is the moment you have awaited for months the day you prepare to meet the one you love. You step into this day centered on yourself, confident, radiant, and serene, fully present, fully yourself, embraced by the tenderness and magic of Provence.
THE DAYS BEFORE YOUR WEDDING
In the days leading up to your wedding, Institut Amour becomes entirely your own domain. You and your loved ones enjoy complete privacy, in an intimate, refined, and thoughtfully prepared atmosphere.
Our discreet and attentive hands orchestrate every detail, planning and arranging each moment so that you can simply let yourself be carried along.
Everything is designed for you to refocus, rejuvenate, and fully savor these precious moments. Here, serenity and confidence blend with beauty, and each breath becomes a prelude to your wedding day so that you arrive radiant, serene, and perfectly ready to live the most beautiful day of your life.
PRECIOUS MOMENTS TOGETHER
Because a wedding is also a story of friendship, Institut Amour opens its doors for your celebratory moments. Whether for a bridal shower or an intimate gathering, privatize the space and let it transform according to your desires: beauty workshops, delicate cocktails, a Provençal brunch, fresh flowers, soft music…
Every detail is designed to extend joy and closeness. Between bursts of laughter, memorable photos, and suspended moments, you all leave radiant and connected, carrying a unique memory a magical prelude to your wedding day.
Our Services During Privatization
The week leading up to your wedding
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Facial tratments, relaxation and wellness rituals, hand and foot care
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Manicure, pedicure and spray tanning
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Eyebrow and eyelash care, lash extensions
On your wedding day
Makeup for you and your loved ones
Hand and facial treatments, manicure and pedicure, breathing and relaxation rituals
Each moment is designed so that you and your loved ones can enjoy an intimate and elegant experience.
Personalized Luxuries
Custom floral arrangements, bespoke fragrances, and signature scents
Brunch, champagne, cocktails, and detox juices.
Accessoires for you and your guests, including robes and thoughtful touches
Private chaffeur, photographer, and personalized hair services
Every detail is curated to create a fully bespoke, unforgettable experience